BMA has earned the respect and loyalty of members by following a simple, three-part strategic vision.
- Be the best repository of business-to-business marketing information and resources.
- Attract the best practitioners.
- Promote the best practices in the industry.
The primary benefits of membership? We connect members with the kind of knowledge, people and programs, both locally and nationally that make achieving their companies’ objectives more efficient and effective.
The business marketer or communicator’s needs are different from those in the consumer marketing environment. Broad-brush marketing associations or trade organizations can’t effectively provide the required resources. You need an association that focuses on meeting the challenges of B2B marketing, day in and day out. That’s the BMA!
BMA is a first line of defense in changing business marketing environments. Today, we’re delivering membership benefits, locally and nationally, that make a difference to your business…today and tomorrow. From our knowledge-rich National web site, to papers and industry surveys and even online skills-building and marketing certification program, BMA delivers. Most importantly, with BMA ATL, you get the benefit of interaction with your peers and presentations packed with actionable information.
No other organization delivers the same level of commitment to the information and networking needs of business-to-business marketers as BMA.
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